Laura Visco Voice Network Badge Voice Network contributor, an ongoing writer for our guest opinion column. Opinion Contributor@esplendidalauraOriginally from Argentina, Laura Visco helps steer the creative department at 72andSunny Amsterdam. She believes advertising can be an agent for social change, shaping people’s perceptions and culture, especially when creativity challenges the status quo, and has worked ever since to make sure she delivers on this. In 2018, she was named to Adweek’s Creative 100. Laura launched Invisible Creatives, an initiative aiming to get more female creatives in the industry by giving them more exposure to agencies and recruiters. Voice To Uplift Female Creatives, We Need to Actually Discuss Their Creativity Less emphasis should be put on their gender.