Jeff Sweat
Jeff Sweat is the founder of Sweat + Co.
Write Your Agency Story—Before Someone Else Does It for You
Answer these 5 questions to help distinguish your shop.
Brands’ Silence Hurts Agencies. PR Is a Win for Both
Agencies are inclined to speak through their work—what happens when their clients won’t let them?
The Ad Community Saved My Life When I Had Covid
That community rallied for me when I was struck ill with a life-threatening case of Covid-19.