Portrait of Alexa Heinrich

Alexa Heinrich

Alexa Heinrich is the social media manager for St. Petersburg College in Florida.

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Where Taco Bell’s Potato CEO Failed

Food & Beverage

Taco Bell's potato CEO video missed the mark in one significant way.

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New Facebook Design Is a New Headache for Marketers

Brand Marketing

Facebook has been touting its new design for months now, giving users the option to toggle back and forth between what it’s calling Classic Facebook and the upgraded interface known [...]