Stagwell Acquires Creative Agency Wolfgang to Expand the Doner Partners Network

By Kyle O'Brien 

Doner

Stagwell is giving Doner an 85th anniversary present by acquiring creative agency Wolfgang and adding it to the Doner Partners Network (DPN). As part of the acquisition by Stagwell, the founding partners of Wolfgang will take on leadership roles within the DPN and expand the network’s West Coast presence.

Colin Jeffery, currently chief creative officer of Wolfgang, will become the CCO of Doner. Jeffery was previously CCO of David&Goliath. He is credited with helping Kia Motors become the fastest growing car brand in the U.S.—and brings global expertise across CPG, QSR, sports, travel, gaming, alcoholic beverage, entertainment and lifestyle categories.

“Doner is not an agency that rests on its laurels, or really rests at all.” said David DeMuth, CEO and chair, Doner Partners Network, in a statement. “We’re certain Colin will make an immediate impact as Doner’s CCO and thrilled for what’s ahead as Wolfgang joins the DPN.”

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In his new role, Jeffery will oversee Doner and Wolfgang’s creative departments, leading innovation and delivering purposeful and culturally relevant creative work.

“Doner has an incredible legacy and has created a wide range of iconic work over the years,” said Jeffery in a statement. “I’m looking forward to helping our clients create the next chapter of famous, transformational work. And with Doner’s diverse and impressive client roster, there’s opportunity all around us.”

In another move, Mike Geiger, CEO of Wolfgang and former president of JWT North America, has been appointed CEO of production studio Cahoots. Under Geiger’s leadership, Cahoots will continue to provide clients access to top-tier directorial talent and innovative post-production capabilities, while expanding its offerings and talent roster.

Seema Miller, co-founder, president, and chief strategy officer at Wolfgang will remain in that role. Miller has held leadership roles in strategic planning at David&Goliath, Wieden+Kennedy and Leo Burnett.

Stagwell acquired a minority interest in Wolfgang in 2019. Today’s acquisition brings Wolfgang fully into the Stagwell family. Terms of the deal were not disclosed.

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