Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.
With each passing year, marketers are asking for more from their media buyers. Anything from managing data to creating content, while navigating an endless proliferation of media channels, is on the table. As a result, media agencies are racing to add new capabilities and teams, and in the process, they’re redefining what it means to be a media agency. Behind the ever-growing responsibilities of media agencies are some of the brightest minds in advertising. This year’s Media All-Stars represent the many facets of media buying.