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Topic: Health

Alberta Gets Gross to Make Germophobes Think Twice About Unprotected Sex

Gonorrhea on the rise

When it comes to sex, Alberta seems to be redefining the phrase "getting freaky." Already home to Canada's highest rate of syphilis, the province is now seeing a rise in…

Welcome to the New Face of Big Pharma

On eve of Obamacare, brands shift marketing from pill pusher to best friend

Justin, a 12-year-old with Type 1 diabetes, just started middle school and was bummed he had to regularly check his blood sugar between periods while his pals rushed to the…

The World's Kookiest, Catchiest Anti-Asthma PSAs May Leave You Breathless

Twisted genius of Parry Gripp

Remember the "Chimpanzee Riding on a Segway" song from way back in 2010? How about the theme song from Buffy the Vampire Slayer from the 1990s? Parry Gripp was the…

Ad of the Day: St. John Ambulance Terrifies You (Again) Into Thinking About First Aid

BBH's latest kick in the gut

Few client-agency teams do scare tactics quite as well as St. John Ambulance and BBH London. With their artful yet horrifying set pieces about the importance of knowing first aid, the…

Coke Wants You to Live Like Grandpa, You Self-Destructive Slob

Clever spot preaches moderation and the occasional cola

Your grandpa was a svelte boss. You, by comparison, are a junk-gobbling slob, according to a slick new split-screen ad for Coca-Cola from agency David in Buenos Aires. The spot,…

Coca-Cola Ad Defends Aspartame

Beverage giant continues push back against health concerns

Coca-Cola is continuing to fight back against health critics, this time by defending sugar alternatives like aspartame. A print ad touting the safety of artificial sweeteners was slated to run today…

Twinkies Are Back! Now What?

As the 83-year-old snack returns to shelves, the road ahead may not be soft and spongy

When Hostess Twinkies return to store shelves next month, they’ll epitomize one of branding’s rarest feats: a return from the dead. But while the snack’s resurgence (courtesy of a $410…

Chemotherapy Rebranded as 'Superformula' in JWT's Brilliant Campaign for Child Cancer Center

Ward gets Justice League makeover

JWT joined with Warner Bros. and the A.C. Camargo Cancer Center in São Paulo, Brazil, to craft a super-powerful campaign designed to help children with cancer better understand their treatment…

Creak, Crack, Crunch. Local Chiropractor's Goofy Ad Is Painful to Watch

Rhett & Link will straighten you out

Just a few weeks after making the most awkward transmission-repair ad ever, Rhett & Link are back with another goofy local commercial—this one for the Ryan Lee Chiropractic Center in…

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