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Facebook's New People-Based Ad Technology Is 'Marketing Nirvana' Pepsi and Intel are early testers as social net unleashes data

Facebook is finally sharing its deep knowledge of 1.3 billion users to power advertising across the Web in a way that marketers say is unprecedented, potentially enhancing their ability to…

September 29, 2014, 12:00 AM EDT

Facebook Buys LiveRail to Grow Its Video Ad Business Platform serves publishers like MLB, A+E

Facebook is buying video ad platform LiveRail and giving it control of a network that powers advertising for high-profile publishers—online and on mobile. LiveRail delivers video ads to websites and…

July 2, 2014, 1:40 PM EDT

Yahoo Buys Upstart Snapchat Rival Blink Enters secret messaging fray

Yahoo is buying its way into the discrete messaging craze with another acquisition. An app called Blink is Yahoo CEO Marissa Mayer’s latest takeover target.  Blink is a small startup with…

May 14, 2014, 12:25 PM EDT

Zuckerberg's Grip Already Causes Rift With Oculus Fans

Well, Facebook CEO Mark Zuckerberg is clearly excited about the virtual reality future, but not everyone is excited to have him in the close-knit Oculus VR community. Zuckerberg just announced that…

March 25, 2014, 7:34 PM EDT

Facebook Buys Oculus for $2 Billion

Facebook has just announced a $2 billion deal to buy Oculus VR, the immersive virtual reality headset maker. In the announcement, CEO Mark Zuckerberg reiterated his company's mobile-first focus while…

March 25, 2014, 6:10 PM EDT

6 Bold Moves That Would Jumpstart Apple Starting with a Tesla iCar

The Apple Tesla iCar is not so far fetched now, is it? It’s long been a vision of many Apple watchers that the iPhone maker could buy the electric car…

February 21, 2014, 1:35 PM EST

WhatsApp and 7 Other Startups That Hated Advertising, Like Facebook Founder shows familiar disdain

The advertising world is used to tech startups that resist its charms, and WhatsApp’s founders are just the latest in a long line of techies who seem to have nothing…

February 20, 2014, 4:56 PM EST

Facebook to Buy WhatsApp for $16B Pending regulatory approval

Facebook has a deal to buy the messaging platform WhatsApp for $16 billion, the company announced. WhatsApp has more than 450 million users, according to the latest numbers from the…

February 19, 2014, 6:13 PM EST

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