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How One Guy Wooed 2,000 Women on Tinder Is spam good for the heart?

Blake Jamieson is trying to digitally play his way into women’s hearts, and it might actually be working. The aspiring content marketer applied a little branding to his profile on…

April 16, 2014, 3:35 PM EDT

Facebook Just Downgraded 3 Types of Spammy Posts Continues purge of low-quality content

Facebook, in its constant News Feed vigilance, is now going after spam with its latest edict telling page administrators to end shady posting tactics just to expand their reach. This…

April 10, 2014, 5:18 PM EDT

Twitter's Secret to Growth Is 580 Million Users Waiting to Reengage Forecast shows 255 million on board, more on sidelines

Twitter is signing up 50 million new users a month, a rate at which would put the network at more than 1 billion users sometime next year, if not for…

April 10, 2014, 4:24 PM EDT

Facebook Goes Big With Right-Hand Rail Ad Redesign Now it looks more like News Feed posts

Facebook’s right-hand rail is getting a rare ad redesign with photos that are twice as large, the social network announced today. The right-hand rail on desktop has been mostly overlooked…

April 9, 2014, 12:59 PM EDT

Facebook Ad Prices Are Rising Amid Organic Reach Squeeze 10 percent higher pricing in first quarter

It turns out that, far from fleeing Facebook, brands are willing to pay more to advertise on the social network after their pages started reaching fewer fans with unpaid posts.…

April 8, 2014, 8:44 PM EDT

Spredfast, Mass Relevance Unite Social Marketing Systems Industry consolidating into all-in-one players

Social media marketing firms Spredfast and Mass Relevance announced a merger today. Spredfast, whose CEO Rod Favaron will lead the joint company, helps brands manage their social content and plan…

April 2, 2014, 1:39 PM EDT

Skype's Message to Facebook and WhatsApp: Millennial Use Growing Tops 300 million people

Skype is making its case to marketers that it is hip with millennials, that highly coveted youth demographic. Skype now counts more than 300 million users and said it reaches…

March 31, 2014, 1:20 PM EDT

Google Plus Just as Popular as Twitter in U.S., Study Says And has more visitors than Instagram, Pinterest

Google Plus has the same number of U.S. users as Twitter and more opportunity for brands, according to a new survey from Forrester Research. Google Plus, the 2-year-old network that…

March 31, 2014, 11:04 AM EDT

Social Marketing Company WayIn Looking for Fresh Cash Seeks up to $20 million

The Twitter-focused marketing company WayIn, backed by Sun Microsytems founder Scott McNealy, is looking to raise up to $20 million, a source with knowledge of the fundraising told Adweek. WayIn has…

March 28, 2014, 3:30 PM EDT

Brands Sitting on Secret Army of Marketers LinkedIn's new content score shows workers are key to success

Every brand and organization is sitting on a secret social media weapon—employees. New ad technology and software helps plug these workers into marketing strategies, according to ad industry experts. Companies from…

March 28, 2014, 12:36 PM EDT

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