How Will the Fantasy Football Fiasco Affect NFL Teams’ Sponsorship Deals?
Brand Marketing
To help keep stadium seats filled this season, teams like the New York Jets are offering sponsored fantasy football scores and TV highlights on their video boards to replicate the [...]
Will Controversial Sports Team Names Be Gone in Five Years?
Brand Marketing
Could the National Football League’s Washington Redskins and other pro teams with names that some groups and individuals find offensive shed those monikers sooner rather than late? Perhaps in the [...]
Should the FCC Force the Redskins to Change Team Name?
Should the Federal Communications Commission force the Washington Redskins to change their name? Former FCC chairman Reed Hundt says "yes."
Turkey Trot: Lousy Jets Take a Bite Out of NBC Ratings
While millions of turkey-glutted couch jockeys tuned in for the three national NFL broadcasts on Thanksgiving Day (Nov. 22), ratings were either down or failed to meet advertisers’ expectations.