We will never be able to forgive South Park—or thank it enough—for that one time it utterly decimated native advertising in a story arc.
The inside of my nose smells like South Park, and I'm worried it will never go away. If you weren't following the Olympics—which saturated all media—too closely, by now you probably know about Nosulus Rift, a bizarre odor-VR product created for Ubisoft's latest South Park game by Paris agency Buzzman and its product arm, Productman, which launched in June. Some background: The game, South Park: The Fractured But Whole, will be released in December, so it's deep in promotions period. Demos are already circulating at conferences like Paris Games Week and Gamescom in Cologne, Germany. In the story, all your favorite South Park characters have formed a superhero squad, and you're the new kid, trying to fit in. You are also blessed with a unique superpower—magical farts, which enable you to fight enemies, piss off Cartman ... and also travel in time. Enter the Nosulus Rift, Productman's first-ever product.
Specs Age 53 Claim to fame Star of ABC's The Goldbergs (Wednesdays at 8:30 p.m.); executive producer and co-star of HBO's Curb Your Enthusiasm Base Los Angeles
The ads lost the battle on South Park's season finale Wednesday night—although they may still end up winning the war.
Trey Parker and Matt Stone hysterically satirized ad blocking and sponsored content during the Nov. 18 episode of South Park, but it turns out the show creators still had plenty more to get off their chest about the advertising industry.
South Park's 19th season has been unusually strong, thanks to a season-long storyline involving topics like political correctness and gentrification. "Sponsored Content," last night's episode of the Comedy Central hit, was one of its best yet in 2015.
Aye Dios mío! Mataron a Kenny! Soon you can catch Kenny, Cartman, Kyle and Stan en español on NBC Universo, the sports and entertainment cable network geared toward millennial Hispanics. South Park becomes the third long-running English-language series to make the transition to the NBCU network this week alone, with more expected soon.
South Park begins its 19th season on Wednesday, which makes it older than plenty of notable ad agencies. (Droga5 isn't even 10 yet.) To celebrate the never-endingly awesome Comedy Central cartoon, Brooke Wylie, a copywriter at Denver agency Faction, imagined if South Park were an ad agency. Check out the results below—with Wylie's write-ups and artwork by Faction senior designer Thomas Hutton. You might not hire them, but they'd probably produce some unforgettable work. All images courtesy Comedy Central & South Park Studios.
Cablevision has reached an agreement with Hulu to offer the company's streaming subscription service, Hulu Plus, to Optimum customers, making it the first cable or satellite provider to distribute the VOD content.