SoLoMo

Column: Mobile Marketers Are Way Too Slow for SoLoMo World

Brian Stoller is a 16-year digital advertising industry veteran. He's also one of the first executives to tackle mobile advertising in its earliest days.

Social Media Ads Go ‘Native,’ Will Hit $9.2b by 2016

Spend on paid social media advertising will increase from $4.6 billion this year to $9.2 billion in 2016, according to a report set for release today from BIA/Kelsey.