See How Droga5 Actually Made the Insanely Intricate Sets for Moto’s New Ads
Creativity
Who needs CGI when you can build your own outlandishly complex ad props by hand? Clearly Droga5 is up to the challenge, as illustrated by the behind-the-scenes video just released [...]
Microsoft Is Developing a Smartwatch
Performance Marketing
Microsoft is throwing its hat into the smartwatch ring, The Wall Street Journal reports.