How Nordstrom and Sephora Are Nailing Social Media Going Into Black Friday
Performance Marketing
To measure which retailers have the best momentum on social media going into the holidays, Shareablee studied 109 big-box and department store brands across Facebook, Twitter and Instagram between Nov. [...]
Taylor Swift’s Cat Reenacted a Super Bowl Interception and Blew Up Instagram
Performance Marketing
Pop Warner coaches constantly drill the words "two hands" into the ears of their wide receivers, hoping to train grade-schoolers to properly catch a football. Sometimes the youngsters get the [...]
Should Instagram Let Brands Target Users Based on Location?
Performance Marketing
The top Instagram video among retailers last week was by Foot Locker, which has picked up nearly 28,000 likes and comments since Jan. 29 with a post for its Penn [...]
Here Are the Week’s Top Brands for Instagram Videos
Performance Marketing
The Golden State Warriors are currently basketball's best team with a record of 36-7. But ask any NBA fan, and they'll tell you that the Bay Area squad is also [...]
GoPro Shows How a Cool Soundtrack (and Adorable Dog) Makes Instagram Video Better
Performance Marketing
Four out of the 10 best-in-category branded Instagram videos from Jan. 12 through Jan. 18 didn't include sound.
Starbucks’ Stop-Motion Clip on Instagram Strikes a Creative Chord
Performance Marketing
In terms of creativity, this week's Adweek/Shareablee weekly branded Instagram video chart has a strong showing.