Wexley School for Girls Is Neither a School nor Exclusively Female
Brand Marketing
Specs Who Partners and executive creative directors Ian Cohen (l.), Cal McAllister What Ad agency Where Seattle offices
Retailers Pin Hopes on Christmas
Performance Marketing
With retailers ringing up unusually high sales using Pinterest—arguably the year’s biggest digital-platform sensation—marketers are getting ready to pin holiday gift ideas and seasonal content like glittering ornaments to a [...]
SapientNitro: Major Retailers Lack In-Store Digital Savvy
Performance Marketing
SapientNitro is releasing a 156-page report today that rates retail brands on whether or not they are using digital signage and other interactive features in their stores well.