Oops? Rolling Stone Has John Hancock Sign the Constitution on Julia Louis-Dreyfus Cover
Creativity
If you've seen Rolling Stone's latest cover featuring Julia Louis-Dreyfus of Veep fame, your initial thoughts were probably along the lines of "Elaine from Seinfeld is naked!" or perhaps "JLD [...]
Rolling Stone Gets Traffic Boost From Boston Bomber Controversy
Performance Marketing
Boycotts or not, Rolling Stone struck newsstand gold last month with its controversial Boston Bomber issue, which saw sales nearly double versus the previous year. And that buzz seems to [...]
Wenner Media Names Rolling Stone Publisher
Performance Marketing
Jann Wenner didn't look far in picking a new publisher for his baby, Rolling Stone. Chris McLoughlin today was named publisher of the culture and entertainment magazine, from publisher of [...]
Former Rolling Stone Publisher Headed to Self
Performance Marketing
Nearly two months after being pushed out of Rolling Stone, former publisher Matt Mastrangelo has been scooped up by Condé Nast. Beginning Sept. 3, he’ll join Self as the magazine’s [...]
Despite Controversy, Rolling Stone ‘Boston Bomber’ Issue Is a Hit on Newsstands
Performance Marketing
Rolling Stone's “Boston Bomber” issue got a rash of bad publicity and retailers like CVS and Stop & Stop pulled it from shelves after a “Boycott Rolling Stone” campaign gained steam on [...]
Advertisers React Negatively to Rolling Stone Cover
Performance Marketing
If the recent history of controversial magazine covers is any guide, Rolling Stone may get a boost in Web traffic and newsstand sales for its