Resolution Media

Unilever Consolidates Its Search Marketing Business

Unilever has consolidated all of its search engine optimization and search engine marketing  efforts at Resolution Media after a pitch.

Omnicom Media Group and Salesforce Will Build Social Marketing Tools

Omnicom Media Group will employ Salesforce's Marketing Cloud for its social media-based marketing and advertising efforts across its global agency network, the companies are announcing today.

On Facebook, Men Are Cheap

More women than men use Facebook, so marketers should target them, right? No, according to new research, men cost less to reach with ads on the social media site and respond better.