Mental Floss

Mental Floss Plans Expansion in 2014

With its successful e-commerce site, a new YouTube channel and fast-growing website, Mental Floss has already expanded far beyond its roots as a quirky print magaz

The Week Launches E-Commerce Site

Dennis Publishing’s newsmagazine The Week is taking a page from sibling title Mental Floss’ playbook and delving into e-commerce. Today, The Week is launching an online store where readers can buy gifts like branded coffee mugs, books and desk accessories.

Advertising Week Ramps Up on Native Ads, Data and Second-Screen

When attendees at the 10th annual Advertising Week on Monday pick up their 263-page guide, by the sheer weight of that book, they'll know there's no shortage of content. That's by and large the case every year at the New York City trade show, but this program reflects a changing landscape of issues.

Mental Floss Finds a Home on YouTube

A number of big print publishers have ventured onto YouTube, with mixed success.

Mental Floss Is Not Just a Magazine Anymore

Specs Who Co-founders William Pearson (l.) and Mangesh Hattikudur What Magazine and e-commerce business Where New York offices

Fast Chat: Will Pearson

A magazine about trivia might not seem like an obvious hit, but British publisher Felix Dennis, who recently bought Mental Floss from its founders, has a record of defying the odds, launching The Week and Maxim with unexpected success.