Even if you've only been working in advertising for a week, you've probably heard, or maybe even said, "What we need to do is find the white space."
In April, North Carolina agency McKinney registered its disapproval of House Bill 2, the law requiring all residents to use public restrooms corresponding to the gender on their birth certificate, by showing the world where it belongs—on a very large role o
If you've seen Comedy Central's Review then you know comedian Andy Daly's wonderfully dry, earnest delivery and that's exactly what he's employing in a new campaign for CarMax.
WINSTON-SALEM, N.C.—"There are certain politicians in this country who could probably take notes from this man. ... I've never seen anything quite like this."
North Carolina's House Bill 2, which requires the state's residents to use public restrooms associated with their birth gender, is seeing plenty of backlash from the corporate and creative worlds, alike.
"It makes great cocktail napkins, bookmarks, facial tissues. But you know what's best to do with it!" Yes, Durham, N.C., agency McKinney knows where its home state's controversial House Bill 2 belongs—in the toilet. The Charlotte City Council passed a nondiscrimination ordinance in February that included a rule allowing transgender people to use public restrooms assigned to the gender with which they identify. Furious opposition groups supported by Gov. Pat McCrory then ran ads arguing that the ordinance would make it easier for male sexual predators to get closer to victims by posing as women. The state legislature later called a special session to pass "HB2," which requires all North Carolina residents to use the public restrooms associated with their birth gender. The move has enraged civil liberties groups nationwide, and North Carolina has been the focus of plenty of backlash over HB2. McKinney proposes a solution to the HB2 problem: Flush it. And they mean this quite literally, as you'll see in the video below.
It's time to love Mother Earth a little harder. Stock film company Framepool, with help from ad agency McKinney, has produced the sexiest of natural landscape videos for Earth Day today—featuring hard rocks, soaking wet water, lots of wood, and a '70s porn soundtrack by Beacon Street.
Insurance giant Nationwide has parted ways with its creative agency of record, McKinney, after nearly seven years.
Less than three months after Travelocity announced plans to part ways with the agency that created its now iconic Roaming Gnome, the online travel service named Campbell Ewald as its new agency of record after a competitive review.