location-based

Foursquare Starts Selling All That Data

Foursquare is charging its largest Web partners for use of its location data, which a number of apps and Web services use for mapping needs. The New York tech company has tens of thousands of developers accessing its network daily, and the heaviest users pay if they pass a certain threshold, according to sources.

Hot or Not Locates the Most Attractive People Near You

Remember Hot or Not, the skin-deep site where you could judge a person by their picture and score their appearance on a scale of one to 10?

Media Storm Signs Eyeview as Exclusive Partner

Independent media agency Media Storm had made a deal with Eyeview to further personalize its video offerings.

Foursquare’s New Ads Tap Twitter and Require $100K Commitment

Foursquare has a new ad product that invites users to tweet marketing messages when they check into businesses. The product is called Tap to Tweet and will be available in early April, Adweek learned via a memo obtained from an industry source. The development was later confirmed with Foursquare. 

Franken Unsatisfied With Ford’s Data Collection Practices

As far as Sen. Al Franken (D-Minn.) is concerned, Ford's in-car data collection practices don't measure up. Franken reached out to Ford last month, asking the carmaker to explain what data location information the company collects, how it obtains customers' permission to collect data, and how it shares the data.

Your Car’s Navigation System Is Sharing Your Data Too

A new government report concludes that in-car navigation systems may be driving away with too much data about drivers’ whereabouts.

Brands Buy Real-Time Mobile Ads Based on the Weather

This past winter, Ace Hardware tested location-based mobile ads before and after snowstorms to pitch items like shovels and de-icers.