Kickstarter Tips From Kawehi, Whose Cover Songs Are Conquering the Internet
Creativity
Most startups and creative talents would be proud to pull off one successful Kickstarter. But multi-talented musician Kawehi has just wrapped up her fifth, this time bringing in 10 times [...]
YouTube Network Frederator Turns to Kickstarter
Performance Marketing
The YouTube audience has proven potent when it comes to getting engaged fans to pony up their own cash to fund big projects. While it wasn’t exactly the fan-fueled rebirth [...]
The Millennial Male Is Not Who You Think He Is
Brand Marketing
It’s the best time in the world to be a millennial man, to hear baby boomers tell it—let your parents or your girlfriend pay the rent, maybe start a useless [...]
Video Game High School Blends Gamer Culture With Classic TV Storytelling
Performance Marketing
Video Game High School (or VGHS as it is commonly referred to) is a testament to the power of crowdfunding.
Today’s Fakest New Product: Tiny Diapers for the Tip of Your Penis™
Creativity
With crowdfunding product videos all the rage, mockvertising has reached a new apex with fictional Kickstarter ads. Behold the one below, imploring you to help fund the development of Tiny [...]
Break Media Goes After Zach Braff’s Kickstarter Campaign
Performance Marketing
Listen up, wealthy celebs. You don't need Kickstarter to finance your next project. Save crowdfunding for the cash-strapped creative types out there.