Instgram

Facebook’s New People-Based Ad Technology Is ‘Marketing Nirvana’

Facebook is finally sharing its deep knowledge of 1.3 billion users to power advertising across the Web in a way that marketers say is unprecedented, potentially enhancing their ability to target messages like never before. Facebook's improved Atlas ad server will be fully unwrapped this week, and one digital advertising CEO called it "marketing nirvana."

How Passive-Aggressive Is Instagramming Your Food?

"Stop!” Your dinner date commands just as that piping hot, delicious-looking steak is being placed in front of you. Knife and fork at the ready, you look up, stunned, like a deer in headlights, by a phone camera’s flash as your date snaps a picture of your dinner. 

Instagram Brings Ads to U.K., Canada and Australia

Instagram ads are going international. The company announced today that it would start delivering ads to users outside the United States. Canada, the United Kingdom and Australia are the first countries in line.

Marriott Chain Adds Some Local Flavor

Is Marriott’s Renaissance Hotels trying to be the next Yelp? To increase its social quotient, the hotel chain is letting locals participate in its Navigator program, Renaissance’s take on the hotel concierge.