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A Look Back at Google’s History of Social Media Failures

Performance Marketing

In some alternate social media history, the term Crush List is a verb—meaning to elevate a friend to the most prominent position within one’s social network. And somewhere MySpace founder [...]


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Apple Dominant in Opera Mediaworks Mobile Stats

Performance Marketing

Apple's iPhone and iPad captured 44 percent of mobile impressions and 50 percent of mobile revenue in third-quarter ad buys via Opera Mediaworks' platform—impressive results considering all the smartphones and [...]

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Google’s ‘Android KitKat’ Will Appear on 50 Million Candy Bars

Performance Marketing

Google's next mobile operating system is called Android KitKat and will appear on 50 million Kit Kat wrappers around the globe in the coming weeks, the digital giant and Hershey, [...]