In the rainforest. Wearing a bandana and a loincloth, and wielding a chainsaw instead of a machete, he knew exactly what to do." Werner paused and took a sip of wine.
The hero's journey is an archetype that appears across literature, movies and TV—and even in the world of business where every entrepreneur is the main character of his or her own story. The call to build something great is no less significant or full of adventure than a protagonist's journey in a blockbuster film.
After spending last year completing a feature film, I came back into the advertising industry energized, fresh eyed, and realized something pretty profound. This is the most exciting time in history to be a storyteller. Anything we can dream up is now possible - and I honestly mean anything.
If there's any common theme in the advertising business culture, it's envy. You only need to read a few comments deep on any advertising blog to feel the barely disguised glare of "invidere" (Latin for "to look with malice").
Steven Overman has been passed a torch that is very bright but awfully heavy. On Oct. 1, he was named CMO of Kodak. Remember Kodak? With the first handheld camera and roll film, Kodak was the brand that taught Americans to take pictures.
Lionsgate is betting big on YouTubers and will help distribute the upcoming film, The Smosh Movie, giving a dirt world boost to some popular online stars.
A lot of U.S. zombies don't get the chance to see things through the eye holes of their neighbors to the north, mostly because of the constant and distracting craving for brains.
When Skyfall opened in theaters in November last year, it became the 23rd film in the James Bond series, which began with 1963’s Dr. No. Judging from the box-office take (which has peaked $1 billion), Mr. Bond has proven to be rather a vigorous gent, both on the screen and on store shelves.
Guggenheim Partners senior managing director Dottie Mattison has been named CEO of Prometheus Global Media, the group that owns music, media and entertainment brands Billboard, Adweek, The Hollywood Reporter, Back Stage, The Film Expo Group and Clio Awards.