BETC Euro RSCG Wins Agency of Year at ADC Awards
Brand Marketing
BETC Euro RSCG led the pack at the 91st annual Art Directors Club awards Tuesday night, winning the organization's Agency of the Year honor after collecting the most cumulative trophies [...]
Pepsi, Facebook Brass Kick Off Creative Week
Brand Marketing
PepsiCo brand manager Brad Jakeman would like to work with just one ad shop—if he could. "It sucks having to manage 30 agencies," he said Monday morning at the kickoff [...]
Ad World Gears Up for Creative Week
Brand Marketing
Brace yourselves, idea people. New York City's Creative Week 2012—the fourth annual edition of the advertising, design, boozing and schmoozing bonanza—kicks off Monday morning.