click fraud

A Man Discovers He’s a Bot in This Amusing Warning About Click Fraud

Click fraud is a big problem, but it's also an exceedingly boring topic. So, how do you liven it up to warn marketers about it? The Cabletelevision Advertising Bureau has tried a bit of comedy in the hopes that it will get more attention than a white paper.

Facebook Claims Baby-Faced Fraudster Used All The Click Tricks

His tabloid name is the Baby-Faced Wolf of Wall Street, and now Facebook wants to paint him as the face of ad fraud.

Fraud Alert: Millions of Video Views Faked in Sophisticated New Bot Scam

A pernicious and sophisticated new form of online click fraud has been uncovered and it’s aimed at digital video advertisers, according to ad software firm TubeMogul.

Kellogg Data Exec Says Digital Ad Fraud Is Unacceptable

During a panel discussion today about data validation at I-Com in Seville, Spain, Dean McRobie, chief technology officer for Omincom's data division, Annalect Group, offered an agency view on digital ads fraud: "It's part of the e