To get people excited about Paranormal Activity: The Ghost Dimension, the horror-movie franchise staged the ultimate haunted-house prank—an open house in the actual home where the first Paranormal Activity was filmed.
Kim Kardashian's derrière was too much to resist today, as everyone including brands tried to break the Internet by commenting on her famously curvaceous backside. The star posed nude and slicked in oil for Paper magazine's winter cover.
Most pranks involve deceiving someone and making them feel like they are having the worst day of their lives. Break is trying to change that model with its Prank it Fwd series, which involve all positive pranks.