Why Some Hashtags Take Off and Others Fail
You know those often-frivolous hashtags you see trending on Twitter at almost any given time of day? The ones like “#Idontunderstandwhy” and “#questionsidontlike”? Well, it turns out there is a scientific explanation as to why some of them rocket up to a trending topic and others fall dead in the water.
The New York Times reported a study from Cornell researchers that examined a massive amount of tweets to discover why some people participate in these hashtag conversations and others don’t.
The
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