These days you barely have to leave the house to shop. You can order your groceries, your supplies, your furniture and even your clothes online. With services like Amazon’s same-day shipping you barely even have to wait. However, if you’re looking for that venti espresso, you still have to leave the house to trek down to your closest Starbucks.
To further entice you to make the real-world trip, Starbucks has introduced a new service that allows you to buy your friend a coffee through Twitter. In only a few steps you’ll be able to publicly gift a friend with a gift certificate to Starbucks. It’s the easiest way to invite someone out to coffee!
Here’s how the new Starbuck’s “Tweet-A-Coffee” service works:
After a user links their Starbucks and Twitter accounts, they are asked to enter their credit card information. Then it’s a matter of sending a tweet to a target user and including a mention of the “@tweetacoffee” account. The $5 is automatically deducted from the credit card and the target user is given a link to download their $5 gift certificate. Simple, fast, and a great way to pay back that coworker who’s been supplying you with your morning caffeine fix this past week!
The service is a follow up to Starbucks Facebook eGift service which allowed users to send gift certificates to other Facebook users. The Twitter promotion will also use the eGift branding for the gift certificates.
Take a look at the promo video below and check out the service at Tweet-A-Coffee.