Facebook, Instagram Social Shopping Service Soldsie Integrates with Magento

By David Cohen 

MagentoLogo650Facebook and Instagram social shopping service Soldsie announced Tuesday that users of e-commerce platform Magento now have access to its features via the Soldsie Enterprise Edition extension for Magento, which is available as a free download via the Magento Connect extensions marketplace.

Soldsie allows retailers and other brands to post product photos, prices and available quantities on Facebook and Instagram, where users can comment with the word “sold” and not have to leave the social network they are accessing. The items are placed into those users’ shopping carts so they can complete the transaction.

Magento users who wish to take advantage of the integration with Soldsie must sign up on the Soldsie site and install the extension.

Soldsie Co-Founder Chris Bennett said in a release announcing the integration with Magento:

Magento is a fantastic e-commerce platform that is uniquely suited to the needs of big brands and enterprises. At Soldsie, we are developing similar tools specifically designed to enhance and customize the social shopping experience. Together, we’re excited today to extend social shopping functionality to brands and enterprises for the first time. Social shopping is the future of e-commerce. Amazon showed us that in early May. Brands needs to be everywhere their fans and followers are, and they need to be properly equipped to create amazing social shopping experiences. Soldsie is paving the way for brands to easily activate their social communities by enabling social commerce with the turn of a key.