Siemens Sponsors Time.com's 'Stay Connected' Initiative
Siemens became the first advertiser to test out the “Stay Connected” program from Time.com, which includes ad placement for the technology company on the media company’s Facebook, Twitter and YouTube pages, paidContent reported.
Time.com general manager John Cantarella told paidContent the words “Sponsored by Siemens” are integrated in the background on Time.com’s Twitter page, and the sponsorship mention on Facebook is in an area under the photos of other Time fans. Cantarella added that the only social-media site Time.com
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