Loopt CEO: We're Happy Not To Be in Foursquare Versus Gowalla "Battle"
Mobile social mapping service Loopt’s 3.5 million users in the United States dwarf that of Foursquare and Gowalla, who count about 500,000 and 100,000 users, respectively. Despite that fact, much of the chatter about location-based services here at the South by Southwest conference has been framed as “Foursquare versus Gowalla.”
That’s fine with Loopt CEO Sam Altman. Altman sees his company as a different kind of service than Foursquare or Gowalla. Loopt is taking a “hybrid” approach, Altman told WebNewser today, providing both “live tracking” and the “check in” model, which Foursquare is mostly known for.
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