The last of the holiday apps have disappeared from this week’s AppData list of fastest-growing Facebook apps by daily active users. They’ve been replaced by several large utility apps, as well as a handful of sizable games.
Top Gainers This Week
|3.||Texas HoldEm Poker||6,848,469||+359,662||+6%|
|4.||Hey I Like||594,021||+359,080||+153%|
|6.||Windows Live Messenger||11,738,331||+300,008||+3%|
|7.||Are YOU Interested?||976,241||+196,210||+25%|
|17.||BandPage by RootMusic||601,849||+132,912||+28%|
CityVille is again at the top of the list, but this may be its last week as the leader on this particular chart. The game’s DAU gains have slowed significantly, despite its continued monthly active user growth; although its stickiness, or percentage of MAU that returns as DAU, is not totally stabilized yet, it looks like it will come to around 20 percent.
Likelicious and Hey I Like are both by Digitware, and are effectively identical, offering their users the ability to make up their own quote for friends to “Like” or choose one from a pre-set list. Both apps are losing MAU but showing a large uptick in DAU, which usually indicates that the developer has figured out some clever way of bringing users back.
Two more related apps, though not by the same devleper, acn be seen at numbers 7 and 12: Are YOU Interested? and Badoo, the two Hot-or-Not style dating apps on Facebook. Badoo has managed to surpass AYI in both MAU and DAU, but as you can see from the respective growth stats, the battle is not over yet.