Is America happy or sad? JELL-O Pudding is monitoring tweets to find out! They are tracking tweets with frowny faces and tweets with happy faces to determine the overall mood in America and, when the mood starts to dip, they’re giving away free pudding to frowners to make people happy once again.
How, exactly, does it work? JELL-O explains more on the JELL-O Pudding Face website. “It’s always been impossible to accurately gauge how America is feeling at any given moment. But now the mood of the country can be measured in real time, thanks to the JELL-O Pudding Face Mood Meter. We monitor Twitter, constantly searching for smiley-face and frowny-face emoticons. Then, we use the results to measure the mood of the nation. Any time it starts to dip, we quickly deploy free pudding to the frowners via Twitter to bring our collective mood right back up again.” Free pudding is given out via the @JelloMoodMeter Twitter account.
You can monitor the mood along with JELL-O on the website. See what it looks like when America is sad and JELL-O is giving away free pudding in the image below. The image at the top of our post shows what the meter looks like when America is happy.
JELL-O has also launched a couple of hilarious videos as part of the Pudding Face campaign. Check them out below and let us know what you think in the comments. Oh, and start getting those frowny faces up on Twitter—it could earn you some pudding!
Megan O’Neill is the resident web video enthusiast here at Social Times. Megan covers everything from the latest viral videos to online video news and tips, and has a passion for bizarre, original and revolutionary content and ideas.