The top 20 brands on Facebook boasted a total of 284,438,503 likes at the end of November and averaged 65 posts for the month, according to the most recent statistics from social media analytics platform Socialbakers.
Socialbakers also found that:
- The top industry in terms of Facebook likes for November was fast-moving consumer goods, at 227,235,148.
- Walmart remained the top brand on the social network in terms of likes, with 32,028,390.
- Disney also held on to the title of top media brand, with 11,790,968 likes.
- The top brand in terms of Facebook engagement rate was Windy City Parrot, at 4.27 percent.
- Straight Talk was tops on Socialbakers’ Socially Devoted list, with a score of 963.
Readers: Were you surprised by any of Socialbakers’ findings for November?
Nov. image courtesy of Shutterstock.