Facebook users may love their clothing and music — as evidenced by 185,000 and 172,000 fans respectively of those industries — yet they are even more excited about vitamins and supplements. Almost 35 percent of fans of those products are reached with every post, according to data from AgoraPulse.
Other tidbits include:
— Landmarks, movies and musicians have more engaged “storytellers” as evidenced by likes, comments and shares per post that reach 3 percent, 2.8 percent and 2.6 percent respectively.
— Movies may elicit the hot buzz online, but they are neck-and-neck on engagement with television shows. Still, comments about movies are more apt to go viral than television show opinions.
Readers: Do these numbers square with what you post, like and share?
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