Francophones In Quebec Less Active On Every Social Channel — Except Twitter [STUDY]
May 2013 research from CEFRIO reveals major social networking differences in English and French speakers in Quebec.
Canada’s second-largest province has lower penetration rates for all social sites among French speakers compared to English speakers, with one exception: Twitter.
As eMarketer reports, YouTube showed a 13-point advantage among English speakers vs. French speakers; Pinterest and LinkedIn were both nearly twice as popular among English speakers over French; and Facebook and Google+ penetration were also slightly lower among French speakers.
Yet
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