Facebook Ads Can Lead Directly To Tab Applications
The ability to drive users to third-party tab applications was not completely eliminated: You can purchase an ad that leads to a tab application rather than the timeline cover image.
The ability to drive users to third-party tab applications was not completely eliminated.
You can purchase an ad that leads to a tab application rather than the timeline cover image.
Otherwise, the timeline and its cover image are the default landing page. Like our most esteemed sibling blog Inside Facebook explained:
Advertisers can select a destination tab from a drop down menu in the self-serve ad dashboard as they did before.
However, “wall” has been renamed “timeline” and “info” is now called “about.”
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