Facebook Surges Toward 650 Million Users
Facebook's advertising measurement tools have understated demographic statistics, and based on that it looks like the site just hit the 600 million mark.
Facebook’s advertising measurement tools have long understated demographics, so once we adjust for that it looks like the site just hit the 600 million user mark.
The site added 100 million users in six months, and over one fifth of them were in the U.S., which remains the largest-represented country on the site.
Parts of Asia also had a lot of growth since June, namely India, Indonesia and the Philippines. The latter two are in the top five among countries represented on Facebook, but have a fraction of the number of users that the U.S.
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