Kenshoo, a Facebook Strategic Preferred Marketing Developer in Facebook Exchange and ads, announced recently that the company hired Gary Nafus, previously the Vice President of Sales at Oracle Corporation before starting at Kenshoo. Nafus will be the company’s Managing Director of the Americas. Since March 2013, he has been a member of Kenshoo as the Vice President of Sales and Interim Marketing Director, Asia Pacific.
Nafus will oversee efforts in the key markets of the U.S., Canada, Mexico and Brazil, helping marketers make the most of their advertising budgets through Kenshoo’s innovations such as Halogen Technology, ActiveCluster, Demand Driven Campaigns and SmartPath. He has more than 15 years of experience with enterprise-class software sales.
Kenshoo’s industry leading position is a reflection of its commitment to product excellence and client satisfaction. With digital marketing flourishing in the Americas, Kenshoo has an opportunity to help savvy marketers thrive in the two most important sectors, search and social. I’m excited to be working with Kenshoo’s teams to better serve agencies and brands in these regions.
Ted Krantz, Kenshoo’s Senior Vice President of Revenue, welcomed Nafus to his new role:
Gary has already proven himself an invaluable asset to the Kenshoo team and was the perfect fit to oversee Kenshoo’s expansion efforts in the Americas. With rapid growth in the search and social advertising arenas, Gary’s direction will play a key role in determining Kenshoo’s approach for these markets to drive client adoption and success.