Facebook to announce new product June 20

By Justin Lafferty Comment


Facebook went old school in announcing the launch event for its newest product, sending invitations out to the media through snail mail.

The company told members of the media that it will introduce something new at its Menlo Park, Calif. office on Thursday, June 20. Reporters received an invitation from Facebook, with the words, “A small team has been working on a big idea. Join us for coffee and to learn about a new product.”

It’ll be interesting to see what Facebook introduces. The company has been aggressively launching new products and rebuilding old ones in the past few months. As Mark Zuckerberg, the company’s Co-Founder and CEO, previously explained, there are three pillars of Facebook: timeline, News Feed and Graph Search.

While both timeline and News Feed have undergone heavy renovations and redesigns, this could be a chance to introduce something new with regard to Graph Search, which has largely been unchanged since its introduction.

Facebook could also introduce a new product for iOS, but it’s unlikely that Apple would give up its home screen the way that Android did for Facebook Home.

It’s more likely that this could be an addition or a rebuild of Graph Search, which Facebook has constantly noted is a work in progress. The product has been live since January, giving Facebook a good chunk of time to learn just how people are using Graph Search. Facebook’s introduction of hashtags (as well as the announcement to kill sponsored search results) also lends more credence to the possibility that Facebook will introduce some kind of search product, but we won’t know until June 20.

What do you think Facebook will announce?

Image courtesy of ABC News.