Facebook Like Button Will Spin Off More Action Items
The most popular form of engagement on Facebook is clicking like, but sometimes there's a more specific action someone's relationship to something. Get ready for more action buttons.
Facebook’s annual f8 developer conference promised a lot of things today, but one cool subset of them takes the most popular interaction on the site and spins off variations.
We’re talking about the like button here.
Today, we click like when really a more specific action is involved but the thumbs-up is only option that exists.
So, get ready for buttons that could include:
- Want
- Buy
- Own
- Listen to
- Read
- Eat
- Watch
- Work out
Each of these verbs would describe a type of relationship between things that exist in what Facebook has up until today called the Social Graph.
Expanding into all of these other types of relationships ushers in what Facebook calls the Open Graph.
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