CNN.com is teaming up with Microsoft to produce the first “synth” of a major historical moment at NoonET on Inauguration Day. Synth?
Using Micrsoft’s Photosynth technology, CNN.com is asking people around the Inauguration in D.C. on Tuesday to send in pictures of “The Moment” as Barack Obama is being sworn in. Then, the iReport’s will be fused together to provide a detailed 3-D environment of the event, using all the pictures and video sent in from those in attendance.
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CNN Worldwide plans to create the most unique view of the exact moment U.S. President-elect Barack Obama takes the oath of office on Tuesday, Jan. 20, at noon (ET). Using Microsoft Photosynth technology, CNN and Microsoft Corp. will produce the first “synth” of a major historical moment.
Photosynth, part of the Microsoft Virtual Earth product family, enables users to create synths, detailed 3-D environments of photos that are identified by minute similarities and then fused together. In this case, the initial images comprise those captured on cell phones, cameras and mobile devices by inauguration attendees of the moment Obama is sworn in as president. From the vast sweep of the crowd to a close-up on the new president’s raised hand, every angle of this historic moment will be frozen in time. To see examples of synths, visit http://photosynth.com.
CNN is inviting people witnessing “The Moment” to take part in a special iReport assignment by e-mailing their pictures to themoment@CNN.com. The photos will post immediately to iReport.com, CNN’s user-generated news community, and shortly after the oath of office, viewers and users can see the resulting synths on-air and online. In staying with CNN’s long tradition of using technology to reinvent political coverage, the network will feature the synths on the Magic Wall. The use of Photosynth within the multi-touch environment will be made possible by the strong relationship among CNN, Perceptive Pixel and Microsoft.
Visitors to CNN.com will also be able to explore the images captured in this transformative moment on either their PC or Mac. Photosynth will allow CNN.com visitors to glide around the Capitol, thus virtually experiencing the occasion from every angle. For more details on sending in photos and to view the synths on Inauguration Day, visit www.CNN.com/themoment.
“We’re pleased to partner with CNN to bring this historic event to life through the eyes of those attending the inauguration,” said Yusuf Mehdi, senior vice president, Microsoft. “Microsoft Photosynth technology enables an immersive experience for CNN to share with all of its viewers.”
“As the nation watches this momentous moment on Tuesday, CNN, through this partnership with Microsoft, will again make television history,” said David Bohrman, CNN’s senior vice president and D.C. bureau chief. “From the YouTube debates to the Magic Wall, CNN has proven itself as the network which embraces technological tools to engage viewers and allow them to witness news events in ways never before imagined.”
On Jan. 20, CNN’s The Inauguration of Barack Obama begins at 5 a.m. (ET) and continues into Wednesday, Jan. 21, with continuous live coverage of the day’s events, including the swearing-in ceremony, parade and official inaugural balls. Throughout the special programming, viewers can expect to see the synths their pictures helped create.
For more information on Virtual Earth, visit www.microsoft.com/virtualearth.