SteveK

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Coach K Not Joining Twitterverse

Performance Marketing

Sports and social media have collided recently, with athletes and their tweets drawing major media attention. New Kentucky basketball coach John Calipari broke the news that Jodie Meeks would remain [...]

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Rachel Maddow Bartends For Diggnation

Performance Marketing

The Diggnation team stopped by MSNBC’s Digital Cafe to tape an episode of their popular web show, and Rachel Maddow served as guest bartender for hosts Kevin Rose and Alex [...]

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Media in the Mirror: Arianna Huffington and More

Performance Marketing

“Now more than every, it is important for our media professionals to look themselves in the mirror and ask the tough questions.” This is how Lorraine Branham, Dean of Syracuse [...]

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Webby Awardz: From Biz Stone to Trent Reznor

Performance Marketing

Last night’s marathon Webby Awards featured what seemed like an endless stream of awards — while speeches were held to just five words (some media-related speeches after the jump). Saturday [...]

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NBC News Launches An African American News Site

Performance Marketing

NBC News and Three Part Media LLC have teamed to launch TheGrio.com, a “video centric news site” aimed at the African American community. The site will aggregate related video and [...]

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“Get Me Out Of Here” Again?

Performance Marketing

Well folks, we’re on to Round 2. Last week I asked for your vote in the “I’m a Blogger…Get Me Out of Here!” contest, which runs in conjunction with NBC’s [...]

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Tonight Show Twitter Tracker Debuts

Performance Marketing

It took just two shows for the new Tonight Show with Conan O’Brien to debut a Twitter-related segment. Unlike Jimmy Fallon, who took over for him on Late Night an [...]

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Businessweek.com’s John Byrne on What Journalism Has To Become

Performance Marketing

Businessweek.com’s EIC John Byrne took the stage at the Mediabistro Circus and gave the audience his take on what journalism has to become: “A collaboration with the audience at every [...]

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Mediabistro Circus: “Corporate Lifelines” and “Corporate Branding”

Performance Marketing

The Mediabistro Circus today kicked off with author Keith Ferrazzi, author of the Amazon.com bestseller, “Who’s Got Your Back?” Stressing the need to find “corporate lifelines,” Ferrazzi spoke about the [...]

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Talk Radio Record Broken, Streamed Online

Performance Marketing

Jess Todtfeld and TJ Walker are currently in the process of breaking the Guinness World Record for most radio interviews in a 24-hour period. But they’re not just keeping it [...]