Bebo Extends Media Emphasis With New Hire

This afternoon Bebo announced a new hire, Kelly Bratt as Head of Original Productions. According to the release, “Kelly previously worked on Bebo’s award-winning online series, KateModern, which achieved more than 67 million views nd two BAFTA nominations.” KateModern was at the time known as Lonelygirl15, one of the most popular YouTube series. This new hire emphasizes the company’s focus on original programming and highlights Bebo’s existence as a media company as I wrote yesterday.

Yesterday Bebo announced yet another new program which is a strategy most other social networks are not yet entertaining.

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