What Is Pictured in #BackToSchool Instagram Photos? (Infographic)

By David Cohen Comment


Who knew kids were drinking so much coffee these days? Starbucks was the brand included in the most Instagram photos with the #BackToSchool hashtag from July 1 through Sept. 8.

Visual marketing automation company Chute and image-recognition outfit Ditto Labs also found that 16 percent of the Starbucks Instagram photos with the #BackToSchool hashtag were also tagged with #fashion, adding that it found 19,200 photos tagged with #style and 16,000 with #ootd (outfit of the day).

Readers: Did any of the findings by Chute and Ditto Labs surprise you?


Image courtesy of Shutterstock.