Autism Speaks Sets everybodyWINS Online-Video Contest
Autism Speaks teamed up with ShareTheMic and H2H Media on everybodyWINS, an online-video battle of the bands, with the winning artist representing Autism Speaks in future campaigns and live events.
Fans vote on the head-to-head, single-elimination match-ups, with each pairing lasting two days, and the winners advance to the next round in a bracketed tournament.
Autism Speaks chief community officer Marc Sirkin said:
This is a chance for us to reach new and different audiences who may be interested in our cause, even if they weren’t necessarily searching for information about autism.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in