Apple's Music Subscription Conundrum

Yahoo Music Unlimited is gone. Best Buy just bought Napster, which throws the retail chain’s current partnership with Rhapsody into question. So it’s with some relevance that CNET News asks whether or not Apple should ever enter the subscription part of the digital music business.

Music subscriptions let consumers have full, unlimited access to a service’s catalog—usually encompassing millions of tracks from all the major labels as well as independents—for a monthly fee of around $15 per month.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in