Facebook Giving Page Admins Feedback On The Performance Of Their Ad Sets

By David Cohen 

AdSetPerformance650Facebook appears to be giving page administrators more information about how their ad sets are performing compared with similar efforts by other pages.

Reader Matteo Gamba shared the screenshots above and below, in which the social network contrasts the cost per page like with that of similar ad sets (above), and defines “other ad sets like yours” (below).

Page admins: Have you seen this?