Don't Expect "Instant Personalization" To Become Opt-In

Based on a number of conversations we’ve had with various sources over the past few days, it appears as though Facebook’s highly controversial “Instant Personalization” program will remain opt-out following the upcoming privacy overhaul. It’s ironic because it violates one of the core privacy principles that Mark Zuckerberg highlighted last night in his Washington Post article.

Specifically, Zuckerberg states that “We do not share your personal information with people or services you don’t want.” However that’s exactly what the “Instant Personalization” program does.