The 4 Types of Branded Facebook Campaigns

While small businesses have a huge opportunity to take advantage of the Facebook advertising platform, many large brands are interested in growing their presence on the world’s largest social platform. For those companies there are many opportunities and the challenge is not determining whether or not to be on Facebook but what the best approach is. In this article I’ll outline each of the campaign types, as well as some of the pros and cons of each type.

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